Senior Study in Health Communication

This course is course explores the best practices for health campaign design across a variety of media and contexts. Students will apply theoretical concepts to design clear, accurate, and appropriate health campaign messages for a variety of target audiences and to offer recommendations on evaluation research design. Prerequisite: HEA 314, HEA 330. HEA Practicum in Health Communication (0.0); 2 cr. This course a synthesis of the major ideas, perspectives, and concepts gained from the study of health communication. Students are required to critically analyze their experiences and integrate knowledge gained throughout the program into a final project. Students prepare a final health communication project that could be a publishable article or series of articles on an important health topic, an original research paper on a dimension of health communication, or a multimedia production on a health issue/problem, aimed at a particular audience. Prerequisite: HEA 430.