ADM 650Advanced Media Planning
ADM · Faculty of Humanities · 3 credits
Description
This course provides students with advanced studies in media planning concepts and strategies. It trains students how to use media as a competitive business tool through the integration of related theories from marketing and communication in media planning. Students become acquainted with multiple up-to-date media buying strategies, horizontal and vertical media planning, and media buying software.
Common questions about ADM 650
What is ADM 650 at NDU?
ADM 650 Advanced Media Planning is a 3-credit course at Notre Dame University – Louaize (NDU), in the Faculty of Humanities. This course provides students with advanced studies in media planning concepts and strategies. It trains students how to use media as a competitive business tool through the integration of related theories from marketing and communication in media planning.
How many credits is ADM 650?
ADM 650 Advanced Media Planning is worth 3 credits at NDU.