NDU
MGT 455

Digital Business

Management · Faculty of Architecture, Arts · 3 credits
The emergence of the digital economy has unlocked new opportunities for businesses, while simultaneously creating new modes of competition in both traditional and new sectors of the economy. Many organizations are becoming increasingly digital, in order to capture value from new innovations, by cutting costs, enhancing performance, and delivering new services. This course provides insight into the emergence of digital business, key concepts, technologies, and strategic Economic and business activity is becoming increasingly internationalized. There is a great demand for business students who are equipped with conceptual and analytical skills and can formulate feasible and effective management policies in a complex international setting. The objective of the BBA-International Business Management is to respond to this need. The program provides useful preparation for careers in a variety of organizations, including local business firms with international trade, licensing or financial arrangements, headquarters or subsidiaries of multinational companies, banks and other international financial institutions, and various governmental organizations. Graduation Requirements INTERNATIONAL BUSINESS MANAGEMENT Students seeking a BBA-International Business Management Concentration must complete a total of 92 credits with an overall average of at least 2.0/4.0 and a minimum average of 2.3/4.0 in the core and concentration requirements. These 92 credits are divided into: THE DEGREE OF BACHELOR OF BUSINESS ADMINISTRATION (BBA) INTERNATIONAL BUSINESS MANAGEMENT Degree Requirements (92 credits) Liberal Arts Curriculum 27 cr. Required Common Courses 37 cr. Required Major Courses 25 cr. Elective to Major Course 3 cr. ACO 201, ACO 311, MGT 201, MGT 311, MGT 335, MGT 433, BAF 311, ECN 211, ECN 212, MRK 201, STA 210, BAF 201, MAT 204. MGT 315, MGT 323, MGT 421, MGT 435, BUS 481, ECN 431, BAF 433, MRK 315, MRK 423. ENT 301, MGT 325, HRM 427, MGT 429, MGT 455, ECN 333, ECN 439, MRK 425, MGT 317. Entrepreneurship in the modern millennium is not only the cornerstone of business management and marketing but also that of the mobile global community. Whether the creative spark of innovation is social, corporate, acquired, or start-up-based, it impacts people, organizations, and the modern world. The Faculty of Business Administration and Economics currently offers a Bachelor in Busines

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