AGBU 210

Marketing in Agribusiness

Agricultural Business · Faculty of Agricultural and Food Sciences · 3 credits
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Description
An overview of marketing activities in Agro-food industries, including marketing inputs in strategic planning, global marketing, marketing research, analysis of buyer behavior, market segmentation and positioning, and development of the marketing mix elements

What to expect

✓Has Quiz 1
✓Has Quiz 2
✓Has Drop Quizzes
✓Has Final
✓Has Attendance
✓Has Project
✓Original Book Necessary
✓Multiple Books
Books
  • Multiple Books