This course focuses on radio as a medium and industry. It introduces students to radio programming concepts and audio production techniques using studio equipment. Students will practice by producing and executing different radio shows. COA 316 TV Production Techniques for Advertising (3.0); 3 cr. This course introduces advertising and marketing students to the tools, techniques, and production skills essential to conceive, design, edit, and produce real life television commercials and radio spots in a studio setting. Students will be involved in hands-on practice executing original storyboards. Oral presentations are required. Corequisite: COA 270.

Radio Programming