# ADM 352 — Creativity and Copywriting (NDU)

> ADM 352 Creativity and Copywriting at Notre Dame University – Louaize. no student contributions yet.

Source: https://studiety.com/ndu/course/4105
Retrieved: 2026-08-04

## Facts

- Course code: ADM 352
- Title: Creativity and Copywriting
- University: Notre Dame University – Louaize (NDU)
- Subject: ADM
- Faculty: Faculty of Humanities
- Credits: 3

## Catalogue description

This course introduces the This course explores Internet advertising and digital marketing issues, concerns and ideas. It will cover marketing and statistical concepts, digital platforms (i.e. mobile, social media), and provides an understanding of different online marketing tools and vehicles (i.e. email marketing, social media analytics, SMS text, apps, etc.). Students will learn to evaluate, design, and execute Internet-based advertising and promotional campaigns in order to meet specific business objectives like customer acquisition and increased brand awareness. concepts and approaches related to creativity and copywriting in the field of advertising. Students practice the basic techniques of advertising headline and body copy through integrating their input in the design and execution of print, electronic, and outdoor advertising. Regular peer evaluations and in-class ad analyses help boost creativity and perspective. Prerequisite: ADM 216. Corequisite: FDP 214. understand the digital marketing scheduling tools, structures of digital media agencies, and apply and create digital media planning templates, plans, budgets, strategies, and set KPIs to achieve the demands/objectives of clients on digital platforms. Prerequisite: ADM 455. ADM Consumer Activation Programs (3.0); 3 cr. This course describes

## Quick answers

### What is ADM 352 at NDU?

ADM 352 Creativity and Copywriting is a 3-credit course at Notre Dame University – Louaize (NDU), in the Faculty of Humanities. This course introduces the This course explores Internet advertising and digital marketing issues, concerns and ideas. It will cover marketing and statistical concepts, digital platforms (i.e.

### How many credits is ADM 352?

ADM 352 Creativity and Copywriting is worth 3 credits at NDU.

### What are the prerequisites for ADM 352?

ADM 352 lists 3 prerequisites: ADM 216 Principles of Advertising, ADM 455 Digital Advertising, FDP 214 Design for Advertising.

## Prerequisites

- [ADM 216 — Principles of Advertising](https://studiety.com/ndu/course/4102)
- [ADM 455 — Digital Advertising](https://studiety.com/ndu/course/4107)
- [FDP 214 — Design for Advertising](https://studiety.com/ndu/course/3244)

## See also

- [All ADM courses at NDU](https://studiety.com/ndu/subject/adm.md)
- [Every NDU subject](https://studiety.com/ndu/subjects.md)

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